PROSPECT LAYOUTS
HVAC Contractors
STATION: Outlaw 102.9Reach Homeownwers Where it Counts
Adults 25–54 who own homes, raise families, and fix what’s broken
65% earn $50K+ | 60% attended college
Even male/female split—ideal for household service decisions
Why it Works:
When the AC dies or the heat cuts out, people don’t scroll—they dial the name they remember.
Outlaw 102.9 reaches listeners in their trucks, at work, and on the job, right when they need HVAC help. These are the do-it-now types who make decisions fast—and radio builds trust before the crisis hits.
ROOFING Contractors
STATION: Outlaw 102.9Connect with Property Owners & Decision-Makers
Adults 35–54 who prioritize home maintenance and take action fast
65% earn $50K+ | 60% attended college
Balanced audience – perfect for reaching both the decision-maker and the doer
Why it Works:
They don’t Google “roofer near me” when the damage hits. They call the name they already know. Country listeners are loyal, practical, and ready to fix the problem—not shop around.
Personal Injury Attorneys
STATION: Outlaw 102.9Connect with Rural and Suburban Families
Adults 25–54 who work hard, drive trucks, and value loyalty
65% earn $50K+ | 60% attended college
50/50 gender split – strong household influence
Why it Works:
This audience trusts what feels local and authentic. They listen in the truck, at work, and on the weekends—when accidents happen. Radio gives you familiarity, frequency, and credibility.