One of our best weeks of clicks and shares in a while here at Radio Update. We really appreciate everyone continuing to read, watch and listen to our content and respond to our polls. In the Weekly Wire web poll on Wednesday, we asked “How often are your air talent airchecked?” “Quarterly” was the #1 answer with 21.7%, “Monthly” was #2 with 20.7%,  “Weekly” and “Never” were tied for #3 with 19.6% each, followed closely by “Annually” with 18.9%. If you have thoughts you’d like to share on a radio topic than send it our way by emailing submissions@radioupdate.com. Please continue to tell all of your radio friends and coworkers to check out our site.  We’d also love to hear more of your feedback in the comment sections of articles or by emailing editor@radioupdate.com. To sign up for our weekly wire and weekend wire newsletters click on the mail icon on the right-side menu from the homepage. If you haven’t already, please follow us on social, FB, IG, LinkedIn, X, and TikTok. According to our internal data, these are the top ten things you all clicked on this week.

1. Putting Show Prep in Perspective (Programming) Written by Tracy Johnson

2. The One Day Station Website Tune-Up (Digital) Written by Jim Sherwood

3. Radio Job Openings May 7, 2025 (Management) Written by Andy Meadows

4. Radio Influencers Podcast NEW EPISODE Airchecking & Deep Dives (Management) Created by Andy Meadows

5. Get Your Summer On (Programming) Written by John Lund

6. Why Small Market Radio Website Can-and Should-Outshine the Big Guys (Digital) Written by Jim Sherwood

7. Local Content is Hard… This Makes it Easier (Programming) Written by Tracy Johnson

8. The Perfect Break (Programming) Written by John Lund

9. Increasing Your Market Value with Digital (Digital) Written by Andy Meadows

10. Persuading for Profits NEW EPISODE (Sales) Created by Brent Hoodenpyle

As always, big thanks to all of our content contributors for all the clickable, shareable content they created this week! If you’d like to create content for Radio Update click here to get more info.